David Mclauchlan asked: What is a customer: The persons or group that are the direct beneficiaries of a project or service – the people for whom the project is being undertaken. (Indirect beneficiaries are probably stakeholders.) If the persons or group are internal within your company, TenStep refers to them as “clients”. If they are […]
Tag: Competitor
Jo Ann LeQuang asked: A would-be freelance writer called me the other day asking my advice about how he could become successful in his desired new career. Like a lot of freelance writers, he already had a career and he wanted to shift full-time into the writing life. I don’t get a lot of calls […]